Obermatt

Flags

Financial distress

Primo Brands

NYQ:PRMB · US7416231022
BeveragesX-Large

360

3
EV / EBIT23
Price / Owner Earnings25
Owner Earnings Yield22
Dividend Yield89
Price/Sales59
EV / Gross Profit20
Price/Book36
Return on Capital22
Cash Return on Capital22
Return on Equity10
EBIT Margin26
Gross Profitability14
Cash Conversion100
Accruals67
Owner Earnings Margin28
Sales growth29
Profit Growth83
Long-Term EPS Growth68
Owner Earnings Growth72
Reinvestment37
Price momentum25
Debt load28
Refinancing32
Debt Payback5
Liquidity51
Analyst ratings46
Opinion Changes18
Price Target Upside44
Market mood71
Value Creation12/20creating some value
  • Creates more value than its capital costs
  • Owner earnings growing
  • Owner earnings per share growing
  • Reinvests at strong returns
  • Solid earnings base

What this means

Primo Brands clears its cost of capital, but the record is mixed across the five tests. Real value creation, just not yet consistent.

Profile

CountryUSA
IndustryBeverages
SizeX-Large
TypePublic Company
ExchangeNYSE
Employees699
ISINUS7416231022
Last UpdateApr 2, 2026
Themes
Water PurificationFast-Moving Consumer GoodsConsumer GoodsFood and BeverageFood ProcessingManufacturingQuality AssuranceRetailWine And Spirits

Description

Primo Brands Corporation (Primo Brands) is a major North American branded beverage company. The company is focused on healthy hydration, delivering responsibly sourced diversified offerings across products, formats, channels, price points and consum…

Analysis

Hope premium

Primo Brands Corporation is priced well ahead of what the underlying numbers justify, a pattern we describe as a hope premium.

On valuation, the picture is expensive. The owner-earnings multiple stands at 32.6×; owner earnings: the cash an owner could take out each year. The implied growth embedded in that price is around 13% a year, against analyst forecasts of 9%. The price, in other words, assumes less than the experts do.

Growth is moderate; the safety picture is fragile. The company scores 12/20 on our value-creation score: creating some value.

No flags apply to this company at this time: accounts, balance sheet, and cash quality all pass. A clean bill of health is meaningful, not just the absence of a warning. This analysis describes numbers; it is not investment advice.

360° rank · history

1007550250
29
2026

All-time high

47

Mar 2026

All-time low

29

Jun 2026

Average rank

38

across all years

Detailed & Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history.

Current202520242023
Price/Sales
59
Price/Earnings
23
Price/Book
36
Dividend Yield
89
Value (overall)
64

Cells are coloured by rank band (red weak → green strong). Sentiment & 360° history begins 2023.

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Make Sense of the Ranks

Every rank runs 1–100 against true peers. Higher is always better.

360° View
1 · Watch OutGood· 100
Value
1 · ExpensiveGood Value· 100
Quality
1 · Weak FundamentalsHigh Quality· 100
Growth
1 · Tough TimesHigh Growth· 100
Safety
1 · High LeverageWell-Financed· 100
Sentiment
1 · SkepticismPositive· 100
Learn More →