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The Honest Company

NSQ:HNST · US4383331067
Personal ProductsSmall

360

8
EV / EBIT3
Price / Owner Earnings93
Owner Earnings Yield1
Dividend Yield1
Price/Sales40
EV / Gross Profit48
Price/Book41
Return on Capital23
Cash Return on Capital14
Return on Equity10
EBIT Margin18
Gross Profitability75
Accruals93
Owner Earnings Margin14
Sales growth8
Profit Growth26
Long-Term EPS Growth41
Owner Earnings Growth1
Reinvestment86
Price momentum28
Debt load87
Refinancing72
Debt Payback1
Liquidity1
Analyst ratings48
Opinion Changes24
Price Target Upside34
Market mood44
Value Creation4/20not creating value
  • Creates more value than its capital costs
  • Owner earnings growing
  • Owner earnings per share growing
  • Reinvests at strong returns
  • Solid earnings base

What this means

The Honest Company doesn't consistently earn more than its cost of capital, so it isn't yet creating shareholder value.

Profile

CountryUSA
IndustryPersonal Products
SizeSmall
TypePublic Company
ExchangeNASDAQGS
Founded2011
Employees235
Websitehonest.com
ISINUS4383331067
Last UpdateApr 2, 2026
Indices
NASDAQ (USA)
Themes
Green Consumer GoodsLifestyleFast-Moving Consumer GoodsFood and Beverage

Description

The Honest Company, Inc. is a personal care company dedicated to creating cleanly-formulated and sustainably-designed products for everyone from babies to adults. By combining thoughtful design with science-based innovation, the company delivers per…

Analysis

Middle-of-the-road

The Honest Company, Inc. is a middle-of-the-road business: neither the economics nor the price stand out from the peer group.

Valuation data is not available for this company.

The trajectory is tepid and the balance sheet is adequate. The company scores 4/20 on our value-creation score: not creating value.

Nothing is flagged here: no red or amber gates, no divergence between profits and cash. That is itself information: the numbers are straightforward. As always: this describes the company's numbers; it is not a recommendation.

360° rank · history

1007550250
79
2023202420252026

All-time high

79

Mar 2026

All-time low

55

Jan 2024

Average rank

68

across all years

Detailed & Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history.

Current202520242023
Price/Sales
40
47
78
61
Price/Earnings
1
4
50
27
Price/Book
41
25
50
46
Dividend Yield
1
1
1
1
Value (overall)
12
10
58
43

Cells are coloured by rank band (red weak → green strong). Sentiment & 360° history begins 2023.

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Make Sense of the Ranks

Every rank runs 1–100 against true peers. Higher is always better.

360° View
1 · Watch OutGood· 100
Value
1 · ExpensiveGood Value· 100
Quality
1 · Weak FundamentalsHigh Quality· 100
Growth
1 · Tough TimesHigh Growth· 100
Safety
1 · High LeverageWell-Financed· 100
Sentiment
1 · SkepticismPositive· 100
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