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Flags

Financial distress

Fluent

NAQ:FLNT · US34380C2017
MediaSmall

360

43
Profit price71
Owner Earnings Yield1
Dividend Yield1
Price/Sales91
EV / Gross Profit68
Price/Book3
Return on Capital1
Cash Return on Capital4
Return on Equity4
EBIT Margin10
Gross Profitability96
Accruals89
Owner Earnings Margin18
Sales growth18
Profit growth6
Reinvestment25
Price momentum79
Debt load21
Refinancing93
Debt Payback1
Liquidity11
Analyst ratings31
Opinion Changes50
Price Target Upside81
Market mood1
Value Creation2/20not creating value
  • Creates more value than its capital costs
  • Owner earnings growing
  • Owner earnings per share growing
  • Reinvests at strong returns
  • Solid earnings base

What this means

Fluent doesn't consistently earn more than its cost of capital, so it isn't yet creating shareholder value.

Profile

CountryUSA
IndustryMedia
SizeSmall
TypePublic Company
ExchangeNASDAQCM
Employees162
Websitefluentco.com
ISINUS34380C2017
Last UpdateApr 2, 2026
Indices
NASDAQ (USA)
Themes
Social Media MarketingCustomer AnalyticsSocial Media AdvertisingApp MarketingBrand MarketingConsumer ResearchAd TargetingDigital MediaMarketing AutomationAd Network

Description

Fluent, Inc. (Fluent) is a commerce media solutions provider connecting top-tier brands with highly engaged consumers. Leveraging diverse ad inventory, robust first-party data, and proprietary machine learning, the company unlocks additional revenue…

Analysis

Middle-of-the-road

Fluent, Inc. is a middle-of-the-road business: neither the economics nor the price stand out from the peer group.

Valuation data is not available for this company.

The trajectory is moderate and the balance sheet is stretched. The company scores 2/20 on our value-creation score: not creating value.

Nothing is flagged here: no red or amber gates, no divergence between profits and cash. That is itself information: the numbers are straightforward. As always: this describes the company's numbers; it is not a recommendation.

360° rank · history

1007550250
1
2023202420252026

All-time high

43

Jan 2024

All-time low

1

Jun 2026

Average rank

21

across all years

Detailed & Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history.

Current202520242023
Price/Sales
91
85
84
85
Price/Earnings
95
12
53
55
Price/Book
3
44
45
83
Dividend Yield
1
1
1
1
Value (overall)
43
43
30
43

Cells are coloured by rank band (red weak → green strong). Sentiment & 360° history begins 2023.

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Make Sense of the Ranks

Every rank runs 1–100 against true peers. Higher is always better.

360° View
1 · Watch OutGood· 100
Value
1 · ExpensiveGood Value· 100
Quality
1 · Weak FundamentalsHigh Quality· 100
Growth
1 · Tough TimesHigh Growth· 100
Safety
1 · High LeverageWell-Financed· 100
Sentiment
1 · SkepticismPositive· 100
Learn More →