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Reply

MIL:REY · IT0005282865
IT ServicesLarge

360

53
Medium confidence — indicative
Profit price71
Cash yield30
Price/Sales22
EV / Gross Profit24
Price/Book40
Return on Capital79
Return on Equity78
Profit margins84

Cash truth not applicable for financial companies.

Sales growth77
Profit Growth83
Long-Term EPS Growth44
Reinvestment32
Price momentum26
Debt load91
Debt serviceability67
Liquidity90
Analyst ratings78
Opinion Changes50
Price Target Upside86
Market mood88
Value Creation17/20strong value creator
  • Creates more value than its capital costs
  • Owner earnings growing
  • Owner earnings per share growing
  • Reinvests at strong returns
  • Solid earnings base

What this means

Reply generates returns well above its cost of capital, the foundation of durable shareholder value.

Based on 3/5 components.

Profile

CountryItaly
IndustryIT Services
SizeLarge
TypePublic Company
ExchangeBIT
Founded1997
Employees2,990
Websitereply.com
ISINIT0005282865
Last UpdateApr 2, 2026
Indices
Sound Pay Practices (Europe)
Themes
Process AutomationMachine LearningGenAIDigital MediaNatural Language ProcessingArtificial IntelligenceSoftware DevelopmentData Integration

Description

Reply S.p.A. specializes in the design and implementation of solutions based on new communication channels and digital media. Business Segments The company operates through Digital Consulting, Application Services, Integration Services, and Managed…

Analysis

Middle-of-the-road

Reply S.p.A. is a middle-of-the-road business: neither the economics nor the price stand out from the peer group.

Valuation data is not available for this company.

The trajectory is moderate and the balance sheet is uncertain. The company scores 17/20 on our value-creation score: strong value creator.

Nothing is flagged here: no red or amber gates, no divergence between profits and cash. That is itself information: the numbers are straightforward. As always: this describes the company's numbers; it is not a recommendation.

360° rank · history

1007550250
83
2023202420252026

All-time high

94

Jan 2025

All-time low

10

Mar 2024

Average rank

61

across all years

Detailed & Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history.

Current202520242023
Price/Sales
22
36
23
17
Price/Earnings
39
34
25
19
Price/Book
40
24
21
21
Dividend Yield
30
42
37
18
Value (overall)
12
17
11
4

Cells are coloured by rank band (red weak → green strong). Sentiment & 360° history begins 2023.

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Make Sense of the Ranks

Every rank runs 1–100 against true peers. Higher is always better.

360° View
1 · Watch OutGood· 100
Value
1 · ExpensiveGood Value· 100
Quality
1 · Weak FundamentalsHigh Quality· 100
Growth
1 · Tough TimesHigh Growth· 100
Safety
1 · High LeverageWell-Financed· 100
Sentiment
1 · SkepticismPositive· 100
Learn More →