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WD-40

NSQ:WDFC · US9292361071
Household ProductsMedium

360

53
EV / EBIT7
Price / Owner Earnings14
Owner Earnings Yield24
Dividend Yield1
Price/Sales18
EV / Gross Profit14
Price/Book10
Return on Capital82
Cash Return on Capital80
Return on Equity80
EBIT Margin73
Gross Profitability91
Cash Conversion39
Accruals60
Owner Earnings Margin76
Sales growth67
Profit Growth20
Long-Term EPS Growth25
Owner Earnings Growth36
Reinvestment95
Price momentum26
Debt load66
Refinancing57
Debt Payback36
Liquidity85
Analyst ratings72
Opinion Changes50
Price Target Upside38
Market mood89
Value Creation12/20creating some value
  • Creates more value than its capital costs
  • Owner earnings growing
  • Owner earnings per share growing
  • Reinvests at strong returns
  • Solid earnings base

What this means

WD-40 clears its cost of capital, but the record is mixed across the five tests. Real value creation, just not yet consistent.

Profile

CountryUSA
IndustryHousehold Products
SizeMedium
TypePublic Company
ExchangeNASDAQGS
Founded1999
Employees634
Websitewd40.com
ISINUS9292361071
Last UpdateApr 2, 2026
Indices
NASDAQ (USA)
Themes
LifestyleFast-Moving Consumer GoodsHome ImprovementGreen Consumer GoodsConsumer GoodsManufacturingMarketing

Description

WD-40 Company operates as a global marketing company dedicated to creating positive lasting memories by developing and selling products that solve problems in workshops, factories, and homes around the world. The company owns a wide range of brands…

Analysis

Beloved champion

WD-40 Company sits in the top corner of our grid: excellent business, premium price; every investor already knows the story.

On valuation, the picture is expensive. The owner-earnings multiple stands at 35.7×; owner earnings: the cash an owner could take out each year.

Growth is moderate; the safety picture is adequate. The company scores 12/20 on our value-creation score: creating some value.

No flags apply to this company at this time: accounts, balance sheet, and cash quality all pass. A clean bill of health is meaningful, not just the absence of a warning. This analysis describes numbers; it is not investment advice.

360° rank · history

1007550250
37
2023202420252026

All-time high

62

Jan 2025

All-time low

32

Mar 2026

Average rank

47

across all years

Detailed & Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history.

Current202520242023
Price/Sales
18
15
13
24
Price/Earnings
5
22
5
4
Price/Book
10
9
3
6
Dividend Yield
1
76
81
89
Value (overall)
1
18
10
29

Cells are coloured by rank band (red weak → green strong). Sentiment & 360° history begins 2023.

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Make Sense of the Ranks

Every rank runs 1–100 against true peers. Higher is always better.

360° View
1 · Watch OutGood· 100
Value
1 · ExpensiveGood Value· 100
Quality
1 · Weak FundamentalsHigh Quality· 100
Growth
1 · Tough TimesHigh Growth· 100
Safety
1 · High LeverageWell-Financed· 100
Sentiment
1 · SkepticismPositive· 100
Learn More →